Drag Illustrated Issue 131, April 2018 | Page 28

Dirt

Power in Numbers

Wes Buck forms ‘ Drag Racing Promotion Mastermind ’ group By Josh Hachat

DRAG ILLUSTRATED founder and editorial director Wes Buck recently announced the formation of “ Wes Buck ’ s Drag Racing Promotion Mastermind ,” an exclusive membership-based group that will include track owners , race promoters , motorsports manufacturers and sponsors , and other experts in the drag racing world .

The “ Drag Racing Promotion Mastermind ” will give members insight in taking their event , series , facility and brand to the next level , allowing them the opportunity to learn from and network with some of the biggest names in the sport .
Within the “ Drag Racing Promotion Mastermind ,” members will gain access to an exclusive , private community on Facebook that includes a leadership group full of major names , including Duck X Productions ’ Donald “ Duck ” Long , Miller Brothers Productions ’ Jason Miller , Bandimere Speedway owner John “ Sporty ” Bandimere III , NMCA CEO Steve Wolcott , ProMedia General Manager Rollie Miller , Royal Purple Raceway owner Seth Angel and many more .
The group of 25 industry leaders will offer their proven insight on all things drag racing , offering supreme value to the “ Drag Racing Promotion Mastermind .”
“ I ’ ve always felt that a sort of drag racing ‘ inner circle ’ could be extremely powerful and beneficial for this community , and that ’ s what we now have ,” Buck said . “ What I saw was the need for a unifying , galvanizing force and I believe we have that with the ‘ Drag Racing Promotion Mastermind .’ This industry needs a community of people with skin in the game , that are invested in the sport and in the sport ’ s future and understand the value of learning on one another . We ’ ve brought together a group of big thinkers and star players in drag racing , and I ’ m so excited to make this knowledge available .”
Leaning on the adage “ none of us is as smart as all of us ,” the “ Drag Racing Promotion Mastermind ” will offer a wealth of incentives to its members . It will include weekly live Q & A sessions with the group ’ s experts , member-exclusive trainings and content , including a press release package , sponsorship proposal templates , and group support and networking to learn from track operators , race promoters , manufacturers , industry insiders , track prep specialists , media members and more .
“ This is for people who want to do something bigger , want to have more successful races and series , sell more sponsorships and are dedicated to moving the needle ,” Buck said . “ This is for the hardcore people in the industry – race promoters , track operators – and real movers and shakers in the drag racing world . It may be someone who just bought a track and now has a ton of questions .
Now they can lean on the wisdom and experience of others , learning from the people who have already done it and done it remarkably well .”
Within the “ Drag Racing Promotion Mastermind ,” the options for guidance , advice and ideas are endless , but Buck continually comes back to examples like , “ What would it be worth to have the opportunity to ask someone like ‘ Sporty ’ Bandimere about race day execution ? Or to pick Donald Long ’ s brain on race promotion ? Bend the ear of Steve Earwood ? It ’ s literally invaluable . What ’ s more … these are people who are dedicated to the overall success of this industry . They understand that what ’ s good for the goose is good for the gander .”
The impact of the mastermind group , Buck believes , will be significant , and has already made
a massive impression on its founding members .
“ These are people who for decades have set the bar , and are trendsetters in the industry ,” Buck said . “ If you recognize the benefit of that and see the value of leaning on the collective wisdom of the group , we can ’ t wait to have you . I want more for the sport of drag racing . I want to see bigger races , more people in the stands , more sponsorships announced , new companies coming in . Never doubt the power of a small group dedicated to change and I ’ m really excited about what will happen in the future with this group .”
For more information about “ Wes Buck ’ s Drag Racing Promotion Mastermind ” and to sign up for this exclusive group , visit www . dragracingmastermind . com . DI
PHOTO : SCOTT ARNOLD
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