Drag Illustrated Issue 141, February 2019 | Page 72
GARRETT MITCHELL
FANS OF ALL SIZES
There’s no denying Mitchell’s starpower,
especially with the younger crowd. They
flock to his live events and are also quick
to watch anytime Mitchell uploads a video.
everything relatable. Even though we’re doing a
jet on our El Camino, it seems crazy but it’s pretty
basic in the grand scheme of things.
I’ve come up with so many ideas in the past and
been excited about them. I’ll produce, post the
video and it will get a quarter of my normal vid-
eos. It’s so hard to know what works and doesn’t
work, and YouTube is super unpredictable, but
until you try you’ll never know.
So where does this journey continue to go?
Have you mapped out how want this all to look
like, whether it’s more project cars, a different
direction or something else entirely?
I hope I’m a YouTuber when I’m 80 years old.
There’s a life cycle to every business and I un-
derstand that, but I’m going to do this as long
as I possibly can. Like everyone else, I’m going
to keep an eye out for that next thing and the
next transition, and I’ll try to adapt to the best
of my abilities. There’s a few ideas we’re work-
ing on right now just to better ourselves in any
way possible, just like any business. It doesn’t
look like a business, but it is a business, but at
the same time you have to keep it like it’s not a
business. That’s kind of how YouTube is. I just
want my fans to see the cars, see us having fun
and I want them to feel a part of it. But at the
end of the day we need to keep the business
aspect alive, too.
In your dream world, and you’re probably pret-
ty much there already based on what we’ve see
online, what does your future look like?
My real dream is to buy a restaurant, almost
what a Quaker Steak would be, and have some of
the cars we’re not running at the time around the
restaurant, and then maybe a museum down the
road like Don Garlits has. That’s all in the future,
but I sure do dream about it a lot. I hope I can
keep going with this and keep doing our thing.
I’ll say this, I don’t want to be a mainstream
person. If Good Morning America or some oth-
er show called tomorrow, I don’t think I would
even take the time to be on their show. As cool
as mainstream is, man, I would rather spend my
time making a cool video for my viewers than go
be on some massive, mainstream news outlet. I
love what we do and how we do it. We use Go-
Pros to film everything and we have no plans to
increase our production budget.
We’re just going to keep doing what we’re doing,
and hopefully more people catch on and tune in
and smile with us everyday.
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72 | D r a g
I l l u s t r a t e d | DragIllustrated.com
Issue 141