Drag Illustrated Issue 184, September / October 2023 | Page 96

PRODUCTS & PRESS

2023 PRI SHOW REGISTRATION NOW OPEN

OVER $ 65,000 RAISED AT SONOMA CHAPTER OF SPEEDWAY CHILDREN ’ S CHARITIES IN HONOR OF ERIC MEDLEN

■ On a night filled with stories , memories and highlights about the late Eric Medlen , over $ 65,000 was raised Thursday through a charity karting event at the Sonoma Raceway Karting Center , donations and an animated live auction for the Sonoma chapter of Speedway Children ’ s Charities . Last year Maynard Ashley Racing team owner Dustin Davis along with Justin Ashley and Antron Brown made the commitment to reboot a special charity dinner in honor of Eric Medlen . After a golf tournament and dinner at the Santa Rosa Country Club $ 48,500 was raised thanks to support from primary event sponsors Phillips Connect , Nordby Signature Homes , Lucas Oil , Matco Tools and the efforts of Davis , Ashley and Brown . The donation amount up was rounded up by Phillips Connect vice president Jim Epler to $ 50,000 in a surprise announcement during the opening ceremonies . Yesterday during the opening ceremonies of the NHRA Sonoma Nationals Epler along with Justin Ashley presented a check to Courtney Kiser representing the $ 69,000 raised on Thursday .
“ Last year was so amazing and this year exceeded all our expectations . The support and donations we received in honor of Eric Medlen are going to make a tremendous impact for local families in need ,” said Courtney Kiser , Director , Speedway Children ’ s Charities Sonoma . “ Eric was such a special person , and it was so heartwarming to celebrate his legacy here at Sonoma Raceway in Turn 11 . We had a packed house at the Nitro Night dinner and the support for the Sonoma community is so appreciated .”
Medlen , a native of Oakdale in the San Joaquin Valley , won the Funny Car title for John Force Racing at his home track in Sonoma in 2006 . In 2007 , he succumbed to injuries sustained from a testing accident . He is fondly remembered by friends and family for his joyous spirit and outgoing personality , as well as his love for fun and supporting children .
“ Seeing this event take off this year really means a lot to me , everyone on our team and in the NHRA community ,” said Justin Ashley , driver of the Phillips Connect Toyota Top Fuel dragster . “ Thanks to Phillips Connect , Dustin Davis , Antron and so many drivers like Ron Capps , Chad Green , Austin Prock and Angelle Sampey we had a great afternoon karting and celebrating Eric at the Nitro Night Dinner .”
The karting event and charity dinner were one of many events lined up to kick-off to the NHRA Sonoma Nationals at Sonoma Raceway , July 28-30 . This year ’ s event marks the series ’ 36th visit to the Sonoma Valley and will feature professional competition in the Top Fuel , Funny Car , and Pro Stock Motorcycle classes .
■ Registration for the 2023 PRI Show , the most influential business event in racing , is now open at PRI2023 . com / Attend . Scheduled for December 7-9 at the Indiana Convention Center and Lucas Oil Stadium in downtown Indianapolis , the PRI Show will give PRI Members access to the newest parts , latest technology , and countless manufacturers and service providers , as well as unlimited opportunities to network face-to-face with industry leaders .
“ The PRI Show is the racing industry ’ s premier event where thousands of dedicated motorsports professionals gather every year to conduct business and network in person ,” said Karin Davidson , PRI Trade Show Director . “ Professionals from all forms of motorsports attend the Show to set themselves up for success in the upcoming racing season and beyond .”
The 2023 PRI Show will feature educational seminars , activations , and displays that are unique to the event . Attendees will have unmatched access to live demonstrations , numerous conferences , and special features like the traditional Grand Opening Breakfast , Featured Products Showcase , Machinery Row , Trailer Exhibits , and the EV & ALT Racing Zone — all in a single location .
In addition , new attractions like the PRI Esports Arena , showcasing the latest Esports and SIM racing technology ; PRI Paddock , where leading podcasters will interview key industry personalities ; and PRI E-Karting Classic , a live e-kart racing event inside Lucas Oil Stadium , make the 2023 PRI Show a can ’ t- miss event .
“ With more than 1,000 exhibiting companies , thousands of qualified professionals in attendance , and numerous exclusive features and seminars , the 2023 PRI Show provides the best ROI in motorsports ,” said Jim Liaw , PRI General Manager . “ It is the three biggest business days in racing , and manufacturers , buyers , and media come together to help the industry grow and succeed .”
The PRI Show attracts attendees from all 50 states and all over the world , including professional race teams , retail shops , warehouse distributors , engine builders , fabricators , dealers , installers , jobbers , and media . By registering early , attendees will ensure they receive their credentials before the Show — beginning in October — allowing them to save time and bypass lines at the on-site registration desk .
To register for the 2023 PRI Show , secure hotel reservations , and RSVP for exclusive PRI Education seminars , visit PRI2023 . com / Attend .
96 | Drag Illustrated | DragIllustrated . com Issue 184