Drag Illustrated Issue 187, March / April 2024 | Page 96

PRODUCTS & PRESS

M & M TRANSMISSION PARTNERS WITH HARTS TURBO , WINS BIG AT US STREET NATIONALS

VP RACING JOINS IDA ZETTERSTRÖM ’ S CAMPAIGN FOR 2024 NHRA ROOKIE OF THE YEAR

■ After the Performance Racing Industry Show in Indianapolis in December of 2023 , M & M ’ s owner and founder , Mark Micke met with the Harts Turbo team to discuss the possibility of collaborating on both business and racing , and the result was an affirmative agreement to move forward ; a division of Harts Diesel & Machine , family-owned Harts Turbo has been focusing on gasoline , street-to-strip turbocharger applications since 2020 .
Harts Turbo supplied a pair of 98mm billet 98 / 113 H4 turbochargers to provide plenty of boost for M & M ’ s flagship shop car , a Mayberry Motorsports-built 1969 Chevrolet Camaro powered by a Pro Line Racing Hemi engine and featuring one of M & M ’ s famous three-speed Turbo 400 lockup transmissions . M & M and Harts immediately began testing with an emphasis on research and development to not only improve the Camaro ’ s performance but also the overall Pro Mod-specific product line for Harts Turbo .
Just a few short weeks later , the partnership produced impressive tangible results when Micke headed to Florida for the U . S . Street Nationals Presented by M & M Transmission at Bradenton Motorsports Park over the weekend of January 26-28 , 2024 .
Micke dominated the entire event from start to finish . In qualifying , he immediately put the eighth-mile
Outlaw Pro Mod category on notice as he rocketed to the number one spot with a blistering 3.579 at 221.02 mph run and simultaneously set the top speed for the group of nearly forty drivers . As the only driver to have broken into the 3.5-second zone , Micke held a strong advantage going into eliminations with his Harts turbocharged Camaro .
With flawless performance from both man and machine and incredible consistency on each run , Micke expertly piloted his Pro Mod through five rounds of cutthroat competition . After a final blast of 3.609 seconds at 222.84 mph over Ken Quartuccio Jr . in the opposing lane , Micke took his well-deserved trip to the winner ’ s circle and collected a massive purse of $ 32,000 for his efforts .
“ Working with Harts ’ owner Dustin Hart , Roger Conley , and the rest of the team has made a huge improvement in our program ,” said Micke . “ Racing for the first time with Harts ’ support and with their turbos , we qualified number one and won one of the biggest races of the year … it shows just how killer their turbos are !”
“ We are very proud and excited to partner with Mark Micke and M & M Transmission ,” added Hart . “ If the 2024 US Street Nationals performance is any indicator of what ’ s to come , hold on !”
■ When 2023 FIA Top Fuel champion Ida Zetterström begins her campaign for NHRA ’ s 2024 Rookie of the Year , she will have the support of VP Racing , one of the motorsports industry ’ s most recognizable brands of race gas , additives , and lubricants , in her corner as she embarks on her inaugural season competing on U . S . soil .
Prior to relocating to Brownsburg , Indiana from the Åland Islands of Finland last month , Zetterström enjoyed tremendous success competing on the FIA and FIM series circuits in Europe . In addition to her 2023 title , Zetterström is also a two-time champion in the Super Street Bike category . She won her first Super Street Bike crown in 2019 , becoming the youngest competitor and first female in the category to do so . Her accomplishments caught the attention of VP Racing , prompting the market leader in high-performance racing fuels to present her with the organization ’ s ‘ Special Award ,’ which recognizes a racer who had an exceptionally standout season . With the rising young upstart on their radar , it was simply a matter of time before Zetterström and VP would come together to partner in an official capacity .
“ I ’ m so excited to now officially be working with VP Racing as I begin my NHRA journey ,” said Zetterström , who is slated to compete in a minimum of six NHRA Mission Foods Series events in 2024 before running a full-season campaign alongside her JCM Racing teammate Tony Schumacher in 2025 . “ I ’ ve had a relationship with VP since 2019 and we ’ ve worked together on various projects while I was racing in Europe , so it ’ s incredibly gratifying that it has developed into now hitting the track this year with an official partnership in place .
“ VP Racing ’ s product line is superior , and the VP Racing brand is synonymous with drag racing , so it ’ s truly an honor to be aligned with them as I begin this next chapter in my racing career ,” she
added . “ We ’ ve got our sights set on a major goal this year – putting ourselves in the best possible position to compete for the Rookie of the Year award – and even loftier goals for 2025 and beyond . It ’ s a major feather in my cap to know that I will be pursuing Wally trophies and championships with the support of such a well-respected brand .”
VP Racing joins Zetterström and JCM Racing as an associate partner . VP Racing branding will appear on Zetterström ’ s 12,000-horsepower Top Fuel dragster , firesuit , and team crew shirts , and she will wear a customdesigned VP Racing-branded helmet during all events on her 2024 schedule . Additionally , the VP logo will be featured on Schumacher ’ s Leatherwood Distillery Top Fuel dragster throughout the entirety of the 21-race NHRA Mission Foods Series season .
“ We ’ re excited to be part of Ida Zetterström ’ s historic quest in the 2024 NHRA season ,” said Bruce Hendel , Senior Vice President - Global Sales for VP . “ Ida has impressed us for several years , winning VP ’ s Special Award 2019 for her outstanding performance racing Super Street Bikes in Europe . Joining her as she enters the NHRA ’ s premier professional series is fitting for the global leader in performance racing fuels , motor oils , and additives .”
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